Product Promotion

I just saw a Verge YouTube video that ended with the commentator complaining that Microsoft was promoting Edge, Biong, and Cortana too much in Windows. I have one question: What else do you expect them to promote in their software?

Should Microsoft be promoting competing products in Windows? “Hey, we make this browser, Edge, but you should go download Firefox instead.” or “Everybody searches the web but, you shouldn’t use Bing: you should use AskJeeves.” or “Our voice assisstant Cortana is really good but, Alexa is different so use that instead.”

Seriously? Do you expect any company to not promote their own products over other companies products?